Edgematics
Transforming Business Vision To Data-Centric Innovations

Today, data analytics plays an important role in business planning and execution, be it turning ideas into data-centric innovations, monetizing data assets for internal and external stakeholders, or improving customer experience. Despite the many technology solutions available in the market, most companies struggle to have their data monetization projects come to fruition. They have neither the expertise in leveraging new-age solutions nor a well-rounded approach to data governance, management, and analytics. Consequently, they fail to define the data monetization KPIs in their data analytics projects and measure the benefits gained.

Bridging this gap is Edgematics, a niche all-in-data company that helps organisations monetize their data to the maximum potential. Led by a leadership team that has a cumulative experience of over 100 years in data analytics, data management, and technology integration projects, Edgematics executes data monetization initiatives to perfection. “Our consulting services, technology partnerships, and unique IP frameworks and products are designed to deliver consistent value and quick wins to clients along their data monetization journey,” says Bharat Phadke, CEO of Edgematics. “So, clients can achieve business goals in time while delivering greater customer experience.

As part of its consulting, Edgematics takes an agile and all-inclusive approach to data strategy, architecture, governance, and program management that enables clients to turn their business vision into reality in just few weeks. With Edgematics on their side, companies can define their business goals and data journey and identify areas that are sure to deliver quick wins in data monetization initiatives. During the engagement, the company allows clients to transform their vision into minimum viable products (MVPs).“Subsequently, we allow clients to operationalize those use cases in the ‘Time and Materials’ contract format or let us take complete ownership of the project execution,” says Phadke. “We also help our clients institutionalize best practices in data strategy at the MVP- and project-level to ensure that organizations maximize their potential and become data-centric to drive innovation and actionable analytics.

In enabling its clients to attain such value, Edgematics leverages its partnerships with leading data management and analytics vendors such as Talend, Matillion, Denodo, Snowflake, and ThoughtSpot.

Our consulting services, technology partnerships, and unique IP frameworks and Analytics as a Service platform are designed to deliver consistent value and quick wins to clients along their data monetization journey

Perhaps the biggest differentiator for Edgematics is its IP frameworks for data integration, master data management, and AI and machine learning. Companies accelerate project execution and improve time to market using these frameworks. Buoyed by the tremendous success of its frameworks, Edgematics has developed a proprietary ‘Analytics as a Service’ platform, Purple Cube. The soon-to-be-released Purple Cube is secure, scalable, cost-effective, and has built-in industry-specific algorithms to help clients focus on their customer-centric use cases. The cloud-based platform utilizes machine learning to allow users to search billions of rows with a Google-like user experience for in-depth insights from their data. The new platform will be a shot in the arm for Edgematics in identifying and operationalizing promising use cases for its clients, something which the company has been doing for years.

In an instance, a digital-first mobile service provider was struggling to integrate data from different source systems and improve data quality as part of its data monetization program. The aim was to build a robust decision support system that aids the marketing team in decision-making through customized reports. Edgematics helped the client collate comprehensive data in one location and generate actionable reports using platforms such as Talend, Tableau, as well as a custom-built data integration platform. As a result, the client’s teams were able to more quickly and accurately analyze data and extract metrics and KPIs to manage business strategies across different geographies. They also gained better visibility into new customers and product revenue on a daily and weekly basis.

Excellence in value delivery, curiosity to solve the most pressing problems, and accountability for project success are the core elements of Edgematics’ client-centric business strategy. With such passion, Edgematics aims to help companies turn the corner.